This week the stream of my friends' posts on Facebook has included several photos of hosiery -- socks and stockings -- displaying logos and messages related to popular social networking sites, YouTube and Twitter. This made me remember another similar trend that I noticed several months ago during my trip to Rome: posters advertising presence of small Italian shops on Facebook. Both hosiery and posters are examples of "traditional" marketing used to promote brands on the web (shops on Facebook) or online brands (YouTube and Twitter) in real life.
Here are the YouTube socks:
My favorites are the Follow Me Stockings made popular by a Tweet of Alyssa Milano, an American actress who is also an avid Twitter user. Yesterday's article on Mashable added to their popularity, and they are already out of stock on Etsy.
What a pity, because these funky, schmoozy and foxy stockings would be awesome for SCHMOOZY FOX!
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