BRANDING & MARKETING FOR CREATIVE BUSINESSES
SCHMOOZY FOX is a networked brand strategy consultancy founded by me, Olga Slavkina. I apply a unique mix of top notch strategy advice together with creative execution to find a unique voice for your business and inspire you for success. My personal philosophy is that joy and creativity will propel you to unimaginable heights as you build your business. If you decide to work with me, get ready for a serious dose of adventure, creativity and thinking big.
SMART-AS-A-FOX BRANDING ADVICE
BRAND AUDIT & STRATEGY
Launching a new or re-activating an existing brand is similar to building a house. First, I lay a solid foundation by doing a brand audit. Depending on the size of your business and your objectives, brand audit can involve anything from a review of your online presence to a series of extended interviews with your partners and clients in order to uncover the heart and soul of what will build your brand.
BEGIN AN EXCITING JOURNEY
Once we have agreed on what constitutes the heart and soul of your business, I begin to weave your brand identity around that. I will help you determine which metaphors can best express you brand identity. I'll show you a road that you can take in creating your brand story, step by step. With your newly discovered voice, you will set foot on an exciting journey towards brand success.
SHINE YOUR LIGHT
Principles of brand strategy can be used in order to help managers and executives to dig deep into their professional and personal identities, and make sure their voices are heard by online audiences. My personal branding advice is all about uncovering your true leadership style, and helping you take the necessary steps to express your unique, authentic voice.