After the success of my first Personal Branding Masterclass that I gave in cooperation with IE Business School back in March, I am happy to announce that another one is on its way. (more…)

Every year around the time of Thanksgiving in the US I feel a bit nostalgic. I spent only 3 years of my life in the US (Boston, Massachusetts), but I still have this funny feeling that Thanksgiving is also my holiday.

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Just a quick note to say that my Alma Mater, IE Business School in Madrid, has included me on its list of European top alumni, which you can see here.

Google Plus has finally launched Google Pages for businesses, and I’ve just created a page for SCHMOOZY FOX: (more…)

Last week I attended the iStrategy conference in Amsterdam – a digital marketing event which attracted about 300 senior executives, marketing VPs and entrepreneurs to discuss business opportunities on the web. (more…)

Just a quick blog post to say that I’m on my way to Amsterdam to attend the iStrategy conference. The main focus of the event will be digital strategy, and I am looking forward to seeing Randi Zuckerberg again (I already had a chance (more…)

Today, the Belgian business magazines Trends Tendances (in French) and Trends (in Dutch) published a story about my Funky Brands™ philosophy.  In this story, I define Funky Brands as remarkable products which stand out from the crowd due to their astonishing design and smart brand strategy. I talk about not-too-funky companies which compete solely on cost, discuss what kinds of products have the potential of becoming funky, and mention examples of existing Funky Brands – Ice Watch, Theo, Vespa, NewTree and Mini. Below you can see an article in French which was written by editor of Trends Tendances, Camille van Vyve. The photo in the article is by Michael Chia, a Brussels-based photographer whom I interviewed before. (more…)

Yesterday I conducted a Personal Branding Masterclass in Brussels. The event was organized in co-operation with IE Business School, my Alma Mater where I completed International MBA in 2007. (more…)

In collaboration with IE Business School, I’ll be giving a Personal Branding Masterclass in Brussels on March 17, 2011. To register, visit this link:

http://www.ie.edu/alumniweb/alumniagenda/DetalleEvento.aspx?id=12007

It’s the first in the series of more exciting workshops on different aspects of branding that I plan to teach in the future. Come and discover how to build a powerful brand You!